Privacy Policy

Last updated: 2025

Processing of Personal Data

In this section we inform you about the processing of your personal data and about your rights under Regulation (EU) 679/2016 – the General Data Protection Regulation (GDPR), the national law implementing the GDPR provisions, as well as any decisions issued by the National Supervisory Authority for Personal Data Processing (ANSPDCP).

Responsibility for Data Processing

Responsibility for data processing lies with PURE DIGITAL SRL, operating under The Style Cult by Carla Kirman, acting as personal data controller.

What Personal Data Do We Process?

In order to fulfill the processing purposes defined below, we process personal data provided directly by the client, including:

• Identification data: first name, last name
• Contact data: email address, phone number
• Style profile data: lifestyle, preferences, budget — provided voluntarily through our onboarding form

Why Do We Process Your Data and What Is the Legal Basis?

• For the performance of a contract or pre-contractual steps
• Delivery of personal styling services
• Communication regarding your style selections and wishlist alerts
• Financial and accounting management, in accordance with tax legislation
• Marketing and promotional communications — only with your explicit consent

If you have given your consent, you may withdraw it at any time by written request sent to: carla@thestylecult.co

To Whom Do We Disclose Your Data?

We may disclose your data to service providers acting as data processors, strictly based on our documented instructions. In special cases, we may be required to provide personal data to competent authorities within the limits of the law.

Data Retention Period

We store your personal data only for as long as necessary to achieve the purposes stated above or as required by law. For data processing based on consent, data will be processed until consent is withdrawn.

Your GDPR Rights

• Right to information
• Right of access
• Right to rectification
• Right to erasure ("right to be forgotten")
• Right to data portability
• Right to object
• Right not to be subject to automated decision-making

Contact

To exercise your rights or for any questions regarding this Privacy Policy:

Email: carla@thestylecult.co
PURE DIGITAL SRL · C.I.F.: 37261170 · J28/264/2017
B-Dul Nicolae Titulescu 5, Bl:5, Sc:A, Et:4, Ap:16, Slatina, Olt County, Romania

You also have the right to file a complaint with ANSPDCP, Bucharest, Romania.